Legal · Privacy

Privacy
Policy

Last updated: 11 January 2025

At GUTs Art Hub, your privacy is of utmost importance to us. Whether you visit our gallery, interact with our website, or communicate with us through other channels, we are committed to safeguarding any personal information you share with us in connection with our business operations. This policy explains the types of personal information we collect, how we use it, how you can manage it, and how to contact us regarding any privacy concerns.

A

About Us

GUTs Art Hub operates globally, representing contemporary artists and clients with a focus on bold, innovative art. Our network spans multiple locations, ensuring seamless service to clients and artists worldwide.

This policy applies to all companies and affiliates under the GUTs Art Group umbrella, with personal information shared between group entities only when legally justified.

GUTs Art Group companies include:

  • Hong Kong: Guts Art HK Ltd
B

How We Collect Personal Information

Directly from you — through interactions including:

  • Visiting our gallery or attending events
  • Engaging with our website
  • Communicating with us as a client, artist, or prospect
  • Making inquiries or acquiring artworks
  • Subscribing to newsletters or marketing communications

From other sources — we may collect publicly available information, such as social media profiles or company registry data, to meet legal obligations or tailor our services.

Automatically — when interacting with our website, we may gather browsing data (e.g. IP address, cookies). CCTV footage may also be recorded in our gallery spaces for security purposes.

C

What We Collect and Why

  • Contact information (name, email, phone number) — for communication and service delivery
  • Profile data (preferences, event attendance) — to tailor services and recommendations
  • Financial data (payment details) — for processing transactions
  • Proof of identity (photo ID) — to comply with legal obligations
  • Marketing preferences — for sending event invitations or promotional materials, with your consent
D

How Long We Keep Your Information

We retain personal information only as long as necessary to fulfil its purpose, comply with legal obligations, or resolve disputes. Retention periods vary based on the nature of the information and applicable regulations.

E

How We Protect Your Information

We implement robust technical and organisational measures to secure your personal information. While no system is foolproof, we continually monitor and enhance our defences against potential threats.

F

Third-Party Links

Our website may link to third-party platforms, which operate under separate privacy policies. We encourage you to review these policies, as GUTs Art Hub is not responsible for external content or practices.

G

Sharing Your Information

We may share personal information with trusted third parties, including:

  • Within the GUTs Art Group — to provide a connected service experience
  • Service providers — for IT, payment processing, logistics, and marketing support
  • Legal obligations — with authorities or entities as required by law

Where data is transferred internationally, we ensure appropriate safeguards are in place to protect your information.

H

Managing Your Information

You have the right to:

  • Access, correct, or update your personal information
  • Withdraw consent for marketing communications
  • Object to data processing based on legitimate interests
  • Request deletion or restriction of your data where permissible

To exercise these rights, please contact us:

I

Cookies

For details about how we use cookies, please see our Cookies Policy on the website.

J

Issues and Complaints

If you have concerns about how we handle your personal information, contact us and we will strive to resolve the issue promptly. If unresolved, you may contact the relevant data protection authority in your jurisdiction.